About Me.

I’ve spent the past 11 years working as a multidisciplinary designer, primarily in-house, with more recent experience across agency and freelance environments.

I’ve been closely involved in the full design process — from defining brand strategies, to translating that thinking into practical, usable systems and finished work across multiple channels. I enjoy work that balances creative thinking with practicality, and I’m drawn to brands that value consistency and long-term thinking.